When scanning Kesha's symbol, fans can access many special features including the chance to win tickets to any of the dates on the North American leg. Kesha performing "Gold Trans Am" in Charlotte, NCĪside from the social media promotion, Kesha has also promoted the tour through the application, Blippar.
Kesha has been promoting the tour mainly through her Twitter and Facebook accounts. Leading up to the tour, Kesha has been using the website Mobio Insider to connect with her fans and give them details about the tour. The tickets went on sale to the general public on May 17, 2013. Kesha announced the pre-sale password for the North American dates via Twitter after the fourth episode of her television show, Kesha: My Crazy Beautiful Life, aired on May 16, 2013. A couple weeks later, on May 13, 2013, North American dates were added to the tour. The tickets for the European leg of the tour went on-sale shortly after the dates were announced. Shortly after tickets were available for the duo's summer tour, Kesha announced a separate tour that would visit Europe and other places she did not visit with Pitbull. The joint tour was officially announced on March 22, 2013, but the two hinted at the tour on March 21, 2013, via Twitter.
In late March, Kesha and American rapper Pitbull announced that they would tour North America together on their North American Tour 2013. Kesha performing "Supernatural" in Charlotte, NC
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